Size budget · 200 KB

Compress images under 200 KBroom for product and blog photos

Two hundred kilobytes is the usual cap for product shots, blog figures, and many social preview fields. Open Studio with a 200 KB size budget already on — highest quality that fits, resize only when it has to, nothing uploaded.

Why Asset Melt

Built for this exact job

Everything you need — no uploads, no accounts, no compromises.

200 KB from the first click

Studio opens with size budget enabled at 200 KB. Drop a catalog folder and encode every file to the same cap.

Less crushing than 50 or 100 KB

Quality search still runs, but 200 KB leaves more room for texture, type in screenshots, and wider blog images.

WebP, AVIF, JPEG, or JXL

Switch codecs after you land. Size budget follows the active lossy format.

Local encode

WebAssembly codecs run in your browser. Photos are not uploaded; session replay does not record image pixels.

How it works

Three stepsno upload step

Open the studio, process your files locally, and download — all in your browser.

Open Studio at 200 KB

This page sets ?budget=200kb. After Studio hydrates, size budget is on and allow-resize is on so stubborn files can still land under the cap.

Queue the batch

Drop files or a folder. Nested images are queued; non-images are skipped. GIF uses the first frame only — animation is not encoded. TIFF uses the first page only. HEIC / HEIF is decoded through JPEG at quality 0.92 before the rest of the pipeline, so HEIC→PNG or HEIC→AVIF is not lossless from the original.

Export

Check the size-budget readout on the preview, then download individually or as a ZIP that keeps folder paths.

200 KB for photos that still have to sell

Product grids, case-study figures, and many Open Graph fields sit around a 200 KB ceiling. That is tight for a 2400px original and comfortable for a 1200px WebP or AVIF. Resize to the layout width, then let the budget search quality.

If a platform wants 50 KB or 100 KB instead, use those pages — they are the same encoder with a stricter cap.

Honest limits

Size-budget encoding runs on JPEG, WebP, AVIF, and JPEG XL only. PNG and QOI are skipped — PNG stays lossless Oxipng unless Reduce palette is on, which is not a byte-cap search. These pages switch a saved PNG pipeline to WebP so the budget can run.

HEIC / HEIF is decoded through JPEG at quality 0.92 before the rest of the pipeline, so HEIC→PNG or HEIC→AVIF is not lossless from the original. GIF uses the first frame only — animation is not encoded. TIFF uses the first page only.

FAQ

Common questions

Quick answers before you open the studio.

Ready to try it?

Open Asset Melt Studio — free, no account, no uploads. Your files stay on your device.

Open Studio — under 200 KB